Advertising Skills you Need for your CV and Career in Media, Digital & Creative

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Advertising Skills List in Media, Digital & Creative

Below we have compiled a list of the most popular skills for an Advertising role. We ranked the top skills based on the percentage of Advertising job descriptions they appeared on. For example, 25% of Advertising job descriptions contained agency as a required skill.

Keywords / Skills

Popularity

agency
25%
ppc
21%
creative
16%
digital media
14%
media
14%
advertising
14%
marketing
14%
paid media
14%
programmatic
14%
london
14%
campaigns
12%
biddable media
12%
paid social
12%
account management
12%
graphic design
10%
paid search campaigns
10%
account manager
10%
charity
10%
healthcare
10%
print
10%
b2b
10%
advertising agency
10%
marketing strategy
10%
media sales
7%
marketing agency
7%
project management
7%
dsp
7%
digital marketing
7%
design
7%
designer
7%
digital
7%
graphic
7%
business development
7%
sponsorship sales
5%
google adwords
5%
website
5%
social media
5%
photoshop
5%
meta
5%
adobe suite
5%
graphic designer
5%
signage
5%
web design
5%
web designer
5%
travel
5%
finance
5%
branding
5%
communications
5%
copywriting
5%
management
5%
manager
5%
senior designer
5%
account executive
5%
activation
5%
ad ops
5%
linkedin
5%
strategy
5%
account directors
5%
management experience
5%
ad tech
5%
client services
5%
new business development
5%
proposals
5%
seo
5%
higher education
5%
proposal writing
5%
tender writing
5%
bids
5%
pqqs
5%
digital campaigns
5%
junior designer
5%
midweight designer
5%
advertising sales
3%
creative assets
3%
ecommerce
3%
photography
3%
videography
3%
crm
3%
platforms
3%
adtech
3%
display advertising
3%
client facing skills
3%
wordpress
3%
media buying
3%
content
3%
performance marketing
3%
team leader
3%
tiktok
3%
google ads
3%
paid search
3%
adobe illustrator
3%
adobe photoshop
3%
cms
3%
css
3%
html5
3%
javascript
3%
php
3%
digital channels
3%
negotiating
3%
radio advertising
3%
adobe
3%
cs
3%
dartford
3%
essex
3%
grays
3%
illustrator
3%
indesign
3%
internal
3%
permanent
3%
cold calling
3%
sales
3%
sales executive
3%
google analytics
3%
lead generation
3%
online advertising
3%
executive pa
3%
executive personal assistant
3%
pa
3%
personal assistant
3%
personal secretary
3%
bvod
3%
media buyer
3%
media planning
3%
vod
3%
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While these keywords are a good start, remember that every job is different. Instead of including all these keywords on your CV, identify the keywords most relevant to the job you're applying to and include those. For the best chance of success use our CV keyword scanner tool to help with this.

Including the right keywords in your CV will help you get past Applicant Tracking Systems (ATS) and win more job interviews from employers and recruiters.


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Improve your CV's success rate by using these Advertising skills and keywords or scan your CV to get a personalised score.