Senior Analyst Skills you Need for your CV and Career in Marketing & Pr

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Senior Analyst Skills List in Marketing & Pr

Below we have compiled a list of the most popular skills for a Senior Analyst role. We ranked the top skills based on the percentage of Senior Analyst job descriptions they appeared on. For example, 38% of Senior Analyst job descriptions contained python as a required skill.

Keywords / Skills

Popularity

python
38%
crm
35%
google analytics
30%
marketing analyst
30%
customer
28%
r
28%
sas
25%
segmentation
25%
adobe analytics
25%
sql
25%
clustering
23%
coremetrics
23%
data analyst
23%
data analytics
23%
data modelling
23%
ga
23%
propensity modelling
23%
crm analytics
23%
growth analyst
23%
insight analyst
23%
analytics
20%
data
15%
marketing
13%
reporting
13%
analyst
13%
excel
10%
tableau
10%
digital marketing executive
8%
digital
8%
retail
8%
product
8%
senior
8%
strategy
8%
econometrics
8%
mmm
8%
b2b marketing
5%
b2c marketing
5%
digital marketing lead
5%
senior marketing analyst
5%
senior marketing executive
5%
head of ecommerce
5%
marketing campaign manager
5%
marketing lead
5%
digital marketing officer
5%
online marketing
5%
senior marketing officer
5%
ppc
5%
automation
5%
email marketing software
5%
email systems
5%
html emails
5%
ecommerce
5%
insight
5%
a/b testing
5%
product analytics
5%
looker
5%
insights
5%
app
5%
manager
5%
analysis
5%
hampshire
5%
lead
5%
ltv
5%
management
5%
ga4
5%
google tag manager
5%
digital marketing
5%
media
5%
marketing analytics
5%
marketing effectiveness
5%
marketing executive
3%
marketing manager
3%
travel
3%
digital marketing consultant
3%
search engine optimisation specialist
3%
senior seo executive
3%
seo manager
3%
seo specialist
3%
budget management
3%
google adwords
3%
microsoft office
3%
paid search campaigns
3%
fashion
3%
cro
3%
customer segmentation
3%
dtm
3%
gtm
3%
implementation
3%
roi
3%
tealium
3%
tracking
3%
market information
3%
market intelligence
3%
market research
3%
big query
3%
data analysis
3%
powerpoint
3%
research
3%
stakeholder engagement
3%
mobile
3%
website
3%
a/b
3%
adobe
3%
braze
3%
experimentation
3%
google
3%
salesforce
3%
fmcg
3%
analyse
3%
campaign
3%
customer insight
3%
customer journey
3%
data science
3%
e-commerce
3%
loyalty
3%
model
3%
modelling
3%
remote
3%
retention
3%
credit risk
3%
power bi
3%
risk
3%
sales
3%
ab testing
3%
algorithm
3%
dashboards
3%
predictive
3%
tech
3%
visualisation
3%
commercial
3%
communication
3%
kpi
3%
predictive modelling
3%
activation
3%
agency
3%
biddable
3%
paid media
3%
paid search
3%
paid social
3%
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While these keywords are a good start, remember that every job is different. Instead of including all these keywords on your CV, identify the keywords most relevant to the job you're applying to and include those. For the best chance of success use our CV keyword scanner tool to help with this.

Including the right keywords in your CV will help you get past Applicant Tracking Systems (ATS) and win more job interviews from employers and recruiters.


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Improve your CV's success rate by using these Senior Analyst skills and keywords or scan your CV to get a personalised score.